Archive for October, 2017

Artificial intelligence (AI) and chatbots could play an important role in the future of the banking industry, with these methods increasingly being used as a way for banks to talk to their customers. Chatbots and AI are low cost compared with employing real humans to do the task; in addition, the robotics element can be attractive to tech-savvy banking customers.

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Messaging platforms

Many digital banks without a real-life office are attracting more customers. Some of these companies include big names in the online world, such as Cleo, Wealthfront and Stripe. Customers can conduct simple transactions easily, such as paying bills and making transactions. They can also use messaging platforms to talk about their finances, such as WhatsApp and Facebook Messenger.

It is also possible for online banks to use algorithms to enable customers to search for advice on various banking topics.

Automated virtual assistants

Many high-profile fintech companies, such as Plum and Digit, use chatbots to enable microsavings. The chatbots are core products and provide easy automated services and wealth management services. These include underwriting services for loans and insurance, data analysis, and the detection of fraudulent activity. They use an automated virtual assistant to help with many queries.

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Technology in banking has made huge advances in recent years, with more people getting used to the idea of chatbots and other technology in their daily banking. Public acceptance of these tools means they are likely to be used even more in the future, especially by young people. Some major suppliers of specialist IFA software, such as, are starting to enable easier customer access to expert financial and mortgage advice.

Voice recognition software

Other breakthroughs in banking technology include the idea of banks using voice recognition technology as a form of secure ID. This can mean customers who want to use the tool can login and performing their banking operations using their distinctive voice patterns rather than the usual passwords.

Cost is another important issue. Regular banking apps can be expensive, as they require lots of coding; in contrast, chatbots are relatively simple to code. The growing popularity of instant messaging to communicate means that customers are happy to use these kinds of chatbots. Cloud-based systems also mean that banks can save money on data storage.

2018 is set to be full of exciting technological advancements and innovative design features.

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Large-Scale Adoption of Mobile-First Approaches

As Deloitte’s mobile consumer survey illustrates, the popularity of mobile browsing is increasing, meaning it is imperative for businesses to provide seamless and intuitive mobile experiences for their customers.

Customised Illustrations

Standing out from the crowd is hugely important in an increasingly competitive digital landscape. Creating a memorable and unique brand presence is integral to success and personalised illustrations are an astute way to implement a cohesive brand personality.

An Increased Focus on Genuine Imagery

Stock imagery is finally being replaced. Teams offering Web development services will now carefully consider all options, often utilising professional photographers to create visuals that reflect a company’s core values.

Hello Video

Successful video content is an engaging and concise communication tool. Integrating moving imagery into web designs is likely to become more commonplace, but it is going to be essential to ensure it adds real value and not an unnecessary distraction.

Prototyping Tools

Assisting with the creation of highly intuitive and aesthetically pleasing designs, time spent creating prototype sites will no longer be seen as a time drain.

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Eye-Catching Typography

Typography can be tricky, especially within the increasingly more complex designs we’re beginning to see emerging. Every professional London web design company loves experimenting with typography, finding increasingly unique ways to convey important messages meaningfully to audiences.

Intuitive Scrolling and Perceptive Parallax

Integral components for both usability and the efficient communication of important pieces of information, the more interactive and intuitive these features become, the better and more creative web design is set to become.


Minimal designs have been running the show for a while now, but 2018 is set to be the year that colour palettes become more daring and vivid. When incorporated successfully, bold colours have the potential to attract attention for all the right reasons.

Growth in Responsive Design

Nothing new, but almost certainly a given. Responsive design is an integral component of every dynamic design delivering a seamless user experience every single time.

Evolution of Frameworks and UI/UX Patterns

As competition increases, creativity is going to become one of the biggest game changers in the web design landscape. This, however, will begin with a focus on solid frameworks designed to provide consistent and reliable browsing experiences.